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Design Feedback: The Now Portable Critique

Design Feedback: The Now Portable Critique

Keyah Madaris

Visual Communication Design, 2024

Design Feedback a digital and physical toolkit that will serve as a guided critique experience to educate Visual Communication Design students on how to appropriately construct thoughtful descriptions and interpretations of their work, enabling critics to judge and visualize feedback within an open-guest design critique accurately for future student reference.

Design Feedback is a system that aims to enhance the efficiency of critiques within the Visual Communication Design program by establishing a critique structure. This system provides students with the knowledge of three guiding principles that will help them give constructive feedback during critiques. By doing so, students are encouraged to actively participate in group activities with the confidence and comfort to share their thoughts. At the end of the program, students will have the ability to retain and distill feedback for future reference, which will help them throughout their design journey.

Design Feedback’s logo and tagline placed over an image of a group of people interacting during a design critique
Design Feedback’s identity guide; including the brand’s logo, colors, icons, and typography
Design Feedback’s physical toolkit; including packaging, visualization deck, and a marker
Design Feedback’s digital workspaces for students and critics
Design Feedback’s dedicated digital workspace for live critiques
Design Feedback’s dedicated digital workspace for students’ personal projects and notes
Remote video URL

Keyah Madaris

Keyah Madaris is a fourth-year student majoring in Visual Communication Design with a minor in Architectural Studies at The Ohio State University. With experience in video editing, brand identity, motion design, marketing, and UX/UI, Keyah always seeks ways to explore and expand her creative mind in mixed media.

Feel free to view her portfolio at keyahmadaris.myportfolio.com to learn more!