DESIGN 3453: Design Media II for Visual Communication Design
Digital, web-communications, user-interface and user-experience strategies for Visual Communication Design.
Credit Hours
3
Prerequisite: Admission to Bachelor of Science in Design - Visual Communication Design program; or permission of instructor.
Keywords: Motion graphics, time-based composition, sound, kinetic media
Overview
This course aims to expand the student’s design vocabulary through motion, transition, sound, and time-based composition. The application of kinetic media will enable the designer to add motion, scale change, sequence, metamorphosis, and context (mood) to communication and responsive systems. Students will develop time / movement-related projects using semantic strategies to enhance visual form, meaning, and communication
Objectives
Upon completion of this course, students should be able to do the following:
- Demonstrate the ability to apply motion design as a strategic art direction
- Make appropriate decisions about designing with motion for screen-based work
- Apply appropriate software for particular explorations or as part of a clear workflow
- Demonstrate the ability to apply principles of gestalt-based design to motion graphics
Required Textbook
- Stone, R. Brian and Leah Wahlin: The Theory and Practice of Motion Design
Course Organization
This is a 3 credit hour course that meets twice a week for 2:40 each day
Sample Coursework
Students can expect:
- Attendance and participation required
Semester(s) Offered:
Spring