DESIGN 3553: Materials, Process, and Production for Visual Communication Design
An overview of current and emerging materials and manufacturing processes commonly applied in production for Visual Communication Design.
Credit Hours
3
Prerequisite: Admission to Bachelor of Science in Design - Visual Communication Design program; or permission of instructor.
Keywords: Materials, manufacturing, fabricating, processes, specification
Overview
This course exposes students to issues related to the processes of specifying and producing printed, digital, and three-dimensional visual communication design outcomes. Special attention is paid to understanding a variety of material types and production processes, and the designer's roles in coordinating such projects.
Objectives
Course Learning Objectives:
- Working with industry professionals & vendors
- Graphic production in the design studio
- Production and implementation phases of the design process
- Enhancing the communication through smart production decisions
- Bookbinding techniques & folded structures
- Provide good hand skills & workmanship with regards to graphic production
- Understand paper and ink; manufacturing of and design specifications
- Recognize characteristics of graphic substrates & materials
- Review & write of instructive type specifications
- Produce thorough artwork preparation & specifications
- Prepare design intent documentation & production briefings
- Actively participate in prepress, proofing, printing, & binding processes
- Develop effective & positive user experiences, whether 2D, 3D & digital (or merged)
Suggested Reading
From Design Into Print: Preparing Graphics & Text for Professional Printing by Sandee Cohen (Author), Peachpit Press, ©2009 (ISBN 0-321-49220-X)
- A digital copy of this textbook is available for free through the OSU Libraries
Course Organization
This is a 3 credit hour course that meets twice a week for 2:40 each day
Sample Coursework
Students can expect:
- Active participation
- Lectures, presentations, and group discussions
![3553 Dept web image 1](/sites/default/files/styles/100/public/2024-03/handmadeBooks.png?itok=sIaSwJSY)
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![3553 Dept web image 6](/sites/default/files/styles/100/public/2024-03/production01.jpg?itok=UvYIAKgA)
![3553 Dept web image 7](/sites/default/files/styles/100/public/2024-03/production02.jpg?itok=kACdape1)
Semester(s) Offered:
Spring