Hygge
Hannah Abee Frayman
Visual Communication Design, 2020
Hygge is brand focused on childhood anxiety disorders. This project understands the needs of children, ages 11-14, who experience anxiety and provides them with a workbook that will allow them to distract themselves when they are feeling overwhelmed, engage them in an expressive, creativepersonal way, as well as provide them with an accessiblecomfortable therapy tool. It will help to normalize taking care of childhood anxiety and give caretakers, like parents or teachers, a readily available inexpensive resource.
The Hygge anxiety kit comes in a tin container. Included inside is a workbook with three types of worksheets; cognitive behavioral therapy, drawing, crafting, games, and writing exercises! A guide for parents or guardians that contains helpful tips on starting conversations about anxiety and directions on how to use the kit. Multiple one sided check-in sheets to help decompress and debrief from the day with guided questions and grounding exercises. And lastly, brand stickers and markers to promote living Hygge (cozy + content), to help normalize talking about anxiety and to make the creating fun!
Hannah Frayman is a 2020 graduate of The Ohio State University with a BSD in Visual Communications Design. She is originally from Cleveland, Ohio. Hannah has a passion for research, color, storytelling, classic rock, hip hop, and designs’ ability to change and impact the world positively. She is excited and humbled to share this project with you and those struggling to find an anxiety resource!
View more of her work at here
