Shije Li

Industrial Design, 2021

This project aims at rethinking the moviegoing experience during COVID-19. I found the communal experience is an essential aspect of the moviegoing experience, and the demand for it is increasing because of social distancing. The COVID-19 pandemic cut off the social ties between people when they choose to watch a movie. The closures of movie theatres around the world due to social distancing rules minimize the experience that people usually had when they watch movies together in movie theatres. This final product Wmovie is exploring the solutions for providing communal experience to people during social distancing.

Shijie Li is a Chinese designer who has passions within areas such as user experience and sustainable design. She enjoys the process of finding and solving real-world problems. To be a responsible designer, she cares about the ongoing social and environmental issues in the world and wants to devote her effort to make positive changes.